Measuring ChatGPT impact on work dynamics

Shakked Noy & Whitney Zhang (2023). Experimental Evidence on the Productivity Effects of Generative Artificial Intelligence

A content by FFWi

Summary

The 2023 paper by Shakked Noy and Whitney Zhang, "Experimental Evidence on the Productivity Effects of Generative Artificial Intelligence," presents groundbreaking insights into the impacts of ChatGPT on productivity in professional writing tasks. Their study, conducted on a survey platform, involved 444 college-educated professionals from various fields such as marketing, human resources, and data analysis, engaging them in realistic, occupation-specific writing tasks.

The experiment revealed that exposure to ChatGPT significantly enhanced productivity. Notably, the time taken on tasks dropped by 40%, while the quality of outputs, as assessed by grades, increased by 18% for the group using ChatGPT. This productivity boost was largely attributed to ChatGPT's output, as most participants chose to submit the AI-generated content

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